Urban Monkey
Urban Monkey
India’s homegrown fashion and accessories brand, built on self-expression and cultural relevance.
First-Mover Advantage
Pioneered Indian streetwear & lifestyle accessories with premium caps at accessible price points
Strong Brand Identity
Deep community roots & cultural relevance with 712K+ followers and exceptional brand recall
Sustainable Scaling
In-house design & moving supply chain to India, improving margins and reducing delivery times
Community Engagement
Deeply invested in music, art, and street culture, sponsoring over 300 Hip Hop songs and supporting artists
"Urban Monkey was born from the Indian underground street culture. When we started in 2016, there were no homegrown, authentic streetwear brands that truly represented our culture.
We've built more than just a fashion brand — we've created a community movement. From sponsoring hip-hop artists to building India's first brand-sponsored skateboarding team, we're deeply invested in the culture.
Our vision is to be India's most authentic youth lifestyle brand with global recognition. We're not just selling products; we're empowering artists, athletes, and self-expression."
| Collaboration | Period | Key Metrics | Focus |
|---|---|---|---|
| Playboy x UM | 2022-2023 | ₹1.4Cr (Drop 1) | India's first international streetwear collab |
| MTV x UM | 2023-2024 | High sell-through | Celebrating music and hip hop culture |
| Royal Enfield x UM | 2024-2025 | Ongoing | Evolution of biking culture in graphic novel format |
| Gully Gang Collab | 2022 | Sold out | Hip-hop culture & street art |
| Raftaar Collection | 2021 | 48hr sellout | Music & street fashion fusion |
Product Showcase
Premium Caps Collection
Our flagship category with trend-setting designs and premium quality
Street-inspired Apparel
Clothing line that captures authentic street culture and underground vibes
Designer Eyewear
Trendy, affordable sunglasses with distinctive Urban Monkey style
Series A Investor Deck
Our comprehensive investor deck covers our market opportunity, traction, team background, and detailed financials.
Download Investor Deck 📥
